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PRICING · 4 PLANS

Straight pricing.
No surprises.

Monthly or annual plans — save 30% with annual. Every paid plan includes a 7-day trial, no credit card at signup. Cancel any time from the dashboard.

01 / STARTER

Starter

For SEO freelancers and business owners managing 1–5 sites

$29/ month

Monthly billing · cancel any time

INCLUDES
5 projects · 30 reports per month
  • Full SEO scan — 60+ on-page checks
  • Core Web Vitals — mobile and desktop
  • 100 keywords tracked (monthly)
  • Single competitor analysis
  • Branded PDF reports — logo + name
  • Client share link
  • CSV export
  • Email support
Start with Starter
02 / PRO

Pro

For small and mid-size agencies delivering monthly client reports

$79/ month

Monthly billing · cancel any time

INCLUDES
20 projects · unlimited reports

Everything from Starter, plus:

  • 500 keywords — weekly checks
  • 5 competitors tracked
  • Full White Label — logo, colors, agency name
  • Scheduled reports — weekly / monthly / quarterly
  • Google Search Console integration
  • Google Analytics 4 integration
  • Chat support
Join Pro
03 / AGENCY

Agency

For SEO agencies serving many clients and embedding reports in their own products

$199/ month

Monthly billing · cancel any time

INCLUDES
Unlimited projects and clients

Everything from Pro, plus:

  • 1,000 keywords tracked
  • Unlimited competitors
  • Google Business Profile integration
  • Send reports directly to client by email
  • Embeddable widget for your agency site
  • Full API access
  • Personal onboarding
  • Priority support
Build your agency

00 / Free

Want to test before deciding? Get one free SEO report — no credit card, no signup.

Generate free report
COMPARE · EVERYTHING SIDE BY SIDE

Full plan comparison

Everything included in every plan. No hidden surprises, no end-of-month add-ons.

FEATURE

Starter

$29 / month

Pro

$79 / month

Agency

$199 / month

01Scanning & reports
Active projects
5
20
Unlimited
Reports per month
30
Unlimited
Unlimited
On-page scan
60+ checks
Core Web Vitals
Mobile + desktop
Report history
30 days
12 months
Unlimited
02Client deliverables
Branded PDF reports
Client share link
CSV export
White Label
Logo + brand colors
Scheduled reports
Weekly / monthly / quarterly
Direct send to client
Branded email
03Google integrations
Google Search Console
Google Analytics 4
Google Business Profile
04Advanced tools
Keywords tracked
100
500
1,000
Rank check frequency
Monthly
Weekly
Weekly
Competitors tracked
1
5
Unlimited
Embeddable widget
API access
05Support
Email support
Chat support
Priority support
4-hour response
Personal onboarding
45-min session
HOW BILLING WORKS

Three simple rules. No fine print.

01

7-day trial

Every paid plan includes a full 7-day trial. No credit card at signup, no automatic charge.

02

Instant upgrade, calm downgrade

Upgrades take effect immediately and the price difference is prorated. Downgrades take effect at the end of the current billing cycle — no cancellation fees.

03

Cancel any time

Cancel from the dashboard, no call required. Your existing reports remain available for 30 days after cancellation — full export access.

FAQ

Pricing FAQ

Can't find an answer? Email us and we'll reply within a business day.

01Is there a free trial?

Yes, two paths. One free SEO report per visitor — no credit card, no signup. And every paid plan (Starter / Pro / Agency) includes a full 7-day trial before the first charge.

02Can I upgrade or downgrade at any time?

Absolutely. Upgrades take effect immediately and the price difference is prorated (you only pay for the days remaining in the cycle). Downgrades take effect at the end of the current billing cycle, with no cancellation fees.

03Which payment methods are accepted?

All major credit cards (Visa, Mastercard, Amex) via Stripe. All payments are encrypted and PCI-DSS secured. No hidden fees — the price you see is the price you pay.

04What discount do I get on annual billing?

Annual billing saves 30% off the monthly rate. Starter drops to $20/month ($240/year, save $108). Pro to $55/month ($660/year, save $288). Agency to $139/month ($1,668/year, save $720).

05What does White Label include?

Replace AuditXL's logo with your own, swap in your brand colors, and use your agency's email and domain on the client share page. The whole product looks and feels like yours. Available on Pro and Agency plans.

06What does API access include on the Agency plan?

Full REST API access for every system action — creating reports, fetching data, managing projects and clients. Useful for automating client onboarding, integrating with your CRM, and embedding into internal dashboards.

07Is my data secure?

All data is encrypted in transit (TLS 1.3) and at rest (AES-256). Infrastructure on Supabase (PostgreSQL) and AWS. We do not sell, share, or train models on your data. See our full privacy policy.

08What happens to my reports if I cancel?

Your data is kept for 30 days after cancellation. During that window you have full access to all reports and CSV/PDF exports. After 30 days, the data is permanently deleted.

09What's the difference between Pro and Agency?

Pro fits an agency managing up to 20 projects that wants White Label and scheduled reports. Agency unlocks everything without limits and adds Google Business Profile, sending reports directly to clients, an embeddable widget for the agency site, and full API access. If you're undecided — Pro.

All FAQs

Ready to get started?

Full 7-day trial, no credit card, no commitment. Cancel from the dashboard with one click.